2016年里约奥运会期间，安踏首次尝试类似5jin营销模式，其“去打破p7wj话题在新浪微博的阅读S5SI接近2亿。

Skechersteamoflegendaryathletesandinternationalcelebrities,includingthechart-toppingsingerCamilaCabello,droveworldwideappealinmarketingcampaignsthatrepresentourdiverseproductofferingfromSkechersheritageretrostylingtotheinnovationandcomfortthathavebecomehallmarksofSkechersfootwear.